Tuesday, March 20, 2007

This stopped me in my tracks

Dove Evolution - Distorted beautyI don't usually blog about internet stuff, but I came across a link to this video yesterday and it completely shook me. Its not telling you anything you don't already know, but it puts its point about perception and reality across really well. The cynical spoiled dark side of my heart thinks that its a neat marketing angle. Dove going after the ugly dollar (to paraphrase Bill Hicks). Maybe they are being genuine - but I doubt it. Just like Innocent, the squishy drinks company, its name sounds like some really careful consideration went into it... which makes me suspicious when I probably shouldn't be.

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